Skillset

Full Stack Designer - Matthew Allen

 

Mata Limited is directed by Matthew Allen. Matthew has been in the design industry since 1991 and has witnessed the change from traditional design through to digital. The years, and huge range of projects, offering full service equals the full stack design solution. A solo studio means saving costs, rather than full studio team costs. Prior to setting up Mata in 2001, Matthew was a creative lead at award winning design studio Webmedia, and a senior art director at world renowned Terabyte Interactive, two leaders in New Zealand's digital creative industry.


Design

Design encompasses all areas of our daily lives. Spanning many mediums, design is used to give brands their voice.

  • Brand & logo design

  • Website design

  • Product design

  • CX / UX / UI / AI

  • App design

  • eBook design

  • Presentation design

  • Print design

  • Book design

  • Packaging concept and design

  • Illustration

  • Game design


Build

Technology has driven constant change for decades. Evolution and invention is the core of technology.

  • Wireframes, User Journeys and pathways.

  • Product build & consultation.

  • Bespoke website build; HTML, CSS and JavaScript.

  • CMS platform build; Squarespace, Webflow and HubSpot.

  • eCommerce build; Squarespace and Shopify.

  • Developer build; Front end builds to plug into developer projects.

  • Interactive eBooks and presentations.

  • Interactive engagement forms with TypeForm.


Squarespace Circle Member


Package

Packaging holds products with multiple elements. That’s the solution at Mata - the full package in one place.

  • Complete solutions; Naming, brand development, range conceptualisation, product physical or digital, packaging design, website design and build then promote via preferred channels.

  • Custom packaging; whatever the project or product, develop a bespoke on-brand customised solution.


Promote

Sharing a consistent brand voice on social channels is vital for fostering brand identity and building trust.

  • Craft posts that position your brand as an authority in the field.

  • Actively engage with your network to boost visibility and strengthen connections.

  • Leverage advertising to target specific professional demographics.

  • Claim and optimize your online properties.

Tools


Design

  • Adobe Creative Cloud

  • Adobe Photoshop

  • Adobe Illustrator

  • Adobe Indesign

  • Adobe XD

  • Adobe Express

  • Figma

  • Freehand (Legacy)

  • PowerPoint


Build & Prototype

  • Squarespace

  • Adobe XD

  • Webflow

  • Figma

  • Hubspot

  • Adobe Dreamweaver

  • Shopify


Media

  • Adobe Premiere

  • Adobe Audition

  • Adobe Lightroom

  • Serato

  • Rekordbox


Tech

  • Windows / Mac OS

  • Google Usability

  • ISP / Domain Admin

  • File managment

  • Digital strategy tools


Photo / Video

  • Nikon DSLR

  • Macro / Portrait

  • Softbox for products

  • Speedlight

  • Video

  • Lavalier Mic


Practical

  • Planvariograph

  • Hand drawing

  • Sketches

  • Art