Rebranding Izzybots: the AI messaging tool taking the world by storm!
At Mata, I am excited to announce the redesign of the logo for Izzybots, a social network messaging AI response solution. The new logo design is the result of a close collaboration between Mata + Joshua Lewthwaite (Izzybots) and Hanna Metz from (Zeald/Izzybots).
Joshua had a clear vision for the updated logo design and brand voice, which he wanted to be very black and white. This style represents the many voices and many channels that Izzybots deals with, linking up to popular platforms such as Facebook Messenger, Instagram, and What's App.
The new logo is an app icon that features rotating threads to represent the voices and channels of the apps that Izzybots services. This design is a perfect representation of the company's mission to be the voice of sports teams, events, organizations, and personalities.
The brand also drew on inspiration from HAL 2000 in some earlier concepts and those icons from that idea were bought forward in to the winning brand concept. The split O giving the logo some unique character and leading in to the icon family above.
Since the rebranding, Izzybots has won many large new accounts, cementing its position as the go-to solution for social network messaging AI response. The new logo is a reflection of the company's growth and success, and Mata is proud to have played a part in this exciting journey.
Overall, the new logo for Izzybots is a perfect representation of the company's mission and values, and I am confident that it will help to further establish the brand as a leader in the industry. I look forward to seeing the continued success of Izzybots in the future.
Many thanks to my network, Hanna Metz for not only getting me this great brand to work on, but another one also, totally three great brand jobs! Zeald, Izzybots and Outrun. Thank you to Joshua Lewthwaite for being open and honest and a pleasure to work with during the branding process.